Panda Club

Overview



Industry Social Networking

Customer UK Startup

Human beings are social animals, and the tenor of our social life is one of the most important influences on our mental health. Having an opportunity to lead quality social life contributes greatly to our ability to have positive and durable relationships with other people.

Beacons, which Apple refers to as iBeacons, are hardware devices that can be detected by mobile devices, and more specifically, by mobile apps running on users’ devices. Apple uses iBeacon devices to track where customers are in its stores, for example. This sort of functionality will be included in even more mobile applications in the future, for example, connected home and personal asset tracking, according to the research by ABI. “We will see silos of beacon networks emerging over the next five years,” says Patrick Connolly, a Senior Analyst at ABI.
So, like many other technology advances, rapid growth in the iBeacon/BLE device market could mean an emerge of the whole new niche of microlocation mobile apps.

Product

Panda is an iOS app that helps users organize and manage their social activities.

The app is equipped with the indoor navigation system which helps find people in public places, for instance, restaurants or night clubs. Panda can inform its users about the amount of people at the moment inside a venue and show other users’ exact location on the facility map, display their profiles, and filter profiles by gender, age, interests, etc.

Users can add, share and view content inside the app, chat with other users. Furthermore, the app detects events that occur in a vicinity, like a happy hour or presents giveaway by an owner, and informs its users about them. Also Panda can help users decide which places to visit by displaying number of app-friends at each location, or even a number of males and females at a certain venue.

Technologies

iOS/Objective-C

ASP.NET WebAPI

ADO.NET Entity Framework

MS SQL Server 2008R2

Net Framework 4.5

IIS 7.0

Challenge

The main challenge was designing and developing the app from scratch, since Devabit engineers used brand new technologies not vastly used before.

Also, our professionals have successfully implemented indoor navigation system that displays the quantity of people inside a nightclub, for instance, and their exact location in a venue.
Working with a new, not well documented technology (i.e. absence of well developed frameworks) that is being developed, is another challenge our engineers faced.

Besides, Devabit team has implemented noise reduction technology that can define the nearest beacon with the most relevant data.

Business value

  • Our customer was able to do proof of concept for his business model;
  • The app contains comprehensive set of functionality for social networking, generating new clients, and spotting events.

7000

Application users

200%

Revenue increased

 

Result

Devabit engineers produced a stable application for social networking.

Panda app has a user- friendly interface and a unique design. 7000 app users have already assessed its convenience and functionality. At the present stage, Panda is actively used by club and QSR owners. According to client research, club owners who had used Panda for 6 months, increased their revenues almost twice since 2014.

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