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Pair of Thieves

Once promoted by Jessica Alba this company promises to get clients ready for everything when dressed in their clothes.

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Sneaky performance built into every pair and transmitted online with 3D technologies.

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Product

Pair of Thieves is a US-based clothing brand striving to provide customers with “amazing breathability, moisture wicking and über comfy fit”.

As long as regular collection updates require constant development of high-quality visual content, the company was investigating how to optimize the web representation of their products in terms of time and costs.

This means each time hiring a team of photographers, models, retouchers, make-up artists to organize a photo shoot and then to upload pictures online. The process is both time and money consuming. As a solution it was offered to make 3D realistic models.

challenge

The visualization was supposed to be not only good-looking but also universal in terms of using models in the future.

Bearing that in mind, devabit team developed a whole new approach for modeling and imitating clothes forms. Thus, once new patterns and designs are released, it is easy to prepare the visualization.

Devabit designers built realistic 3D models and ultra-realistic PBR textures. Our team also designed a library with the brand's material, textures, seams, cuts and other elements which allows combining new 3D models easily for any further collections.

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BUSINESS VALUE

In order to win the market, Pair of Thieves has to constantly work on new clothing ideas and concepts.

This solution helps the company to focus more on building quality product. The automated system for image creation saves much time and effort while clothes look flawlessly realistic.

As a result, our client got an easy-to-use stable platform to customize new clothing model and quickly present them and sell online.

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With 3D technologies, it is easier to update new clothing collections than ever before.

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79000, 3, Dzhordzha Vashynhtona street, Lviv, Ukraine

4300 S. US Hwy 1, Ste 203-171, Jupiter, 33477, Florida, US

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