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shamballa jewels

As consumers are becoming more tech-savvy, a solution lies in integrating premium Danish jewelry traditions with elegant 3D technologies.

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3D technologies as a way to optimize internal operations and
increase business productivity.

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Shamballa Jewels is a Danish manufacturer of premium jewelry.

A company was striving to optimize its internal operations by increasing manufacturing effectiveness and relations with retailers. As a solution, it was offered to developed an integrated ERP and CRM system with the ability to construct customized bracelet models.

The platform called ‘Bracelet Designer’ was meant to help a user pick up the desired type of string along with every single bead.


To bring the idea to life, we needed high-quality images of all the jewelry elements from the catalogue.

The most challenging part was to illustrate jewelry pieces realistically - including the right angle of lights and shadows, gems glitter. So realistically that it is impossible to tell whether this is a 3D render or a real-life photo.

This required delivering thousands of images of every single bead in every possible position. The devabit team presented an innovative idea of automation. It allowed to produce impressive amounts of renders with only one bead model inputted. Having saved much time, we also helped optimize the marketing budget. From now on it is possible to use any type of bracelet in any position for many purposes: from advertisements to custom client solutions.

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How we did it

  • 01 Collecting photo references
  • 02 3D modelling
  • 03 3D rendering
  • 04 Bracelet customizer
  • 05 long-term partnership
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Being a premium brand, Shamballa Jewels carefully considers the ways to develop and promote its business.

In e-commerce, it is crucial to win the time and productivity factors. 3D technologies save time and money making costly product photoshoots needless. Manufacturers get a chance to show products that are yet being developed. Moreover, 3D models can be easily transformed and quickly presented. Thus, a manufacturer can update design with a minimum time span.

Devabit team opened up a new opportunity for Shamballa Jewels: selling fine jewelry before its produced. In the future, we are planning to develop the automation system also for necklaces, earring and other accessories.

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3D technologies save time and money
making costly product photoshoots needless.

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79000, 3, Dzhordzha Vashynhtona street, Lviv, Ukraine

4300 S. US Hwy 1, Ste 203-171, Jupiter, 33477, Florida, US

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