01
Product

With Mr. Mercedes series by Stephen King gaining more loyal fans, Audience Network AT&T is constantly looking for the ways to make the story feel more real.

During post-production AT&T asked our team to build a catchy gamification experience. An escape room set, private screening room, lenticular photo experience along with an augmented reality adventure game were successfully presented at the Comic-Con 2018 in San Diego.

02
Technologies
03
Challenge

7

dedicated team members

This meant to bring a complex and sophisticated VR game to the market in the shortest time possible.

Devabit team developed a top-notch gamified experience available for Oculus VR. The idea was presented during San Diego Comic Con - a multi-genre entertainment and comic convention


04
Business value
TV series Mr. Mercedes airs not only in the US but also in Ireland, the UK, Poland. Being worldwide known, it constantly fights for attention and strives to get into the fans’ memory. A VR game became a great trigger for some buzzing at the San-Diego Comic-Con and tarted up the upcoming premiere of the 2 season.
05
Result

We managed to develop an advanced VR game within the challenging deadline. All the 3D assets were created exclusively for the project and resulted in a highly engaging gamified experience. The immersive Mr. Mercedes game includes:

  • AR adventure;
  • VR escape room;
  • lenticular photo experience – transforming user’s face into Brady’s with a socially shareable GIF;
  • “Bringing Brady to life” through project mapping – 3D light projection.