Content Creation and Distribution Platform

An awe-inspiring solution for Real Estate Creates
Real Estate Creates project by devabit

About the project

The platform provides one central place for all of your team's content needs.

You can start from scratch or choose from a professional template and publish your creative to the most popular networks. This SaaS-powered web platform provides multipurpose ready-to-use social graphics for real estate companies.

Goal

We were supposed to create a unique content marketing platform that not only enables the next level of storytelling but also provides the ease of content distribution.

Customer Challenge

The creation of marketing material/ads for the largest social network either requires real estate companies to hire external marketing agencies, which is quite costly, or bring that experience in-house, which also entails significant difficulties and incurs additional budget investments. The platform solves this issue by providing an intuitive solution to build media assets, publish them to social networks, and track their performance — all in one place.

Client from:

US

Industry:

Real Estate, Multimedia Industry

Duration:

6 months

Style Guide

Simple yet elegant fonts complemented by pastel blue backgrounds — it seems like we identified a perfect combination.

To ensure consistency in the project implementation, we developed a style guide. It is the single source of truth that groups all the elements that will allow the teams to design and develop a product. By utilizing a collection of repeatable components, we created an exceptional user experience.

Style guide elements:

  • Typography
  • Colors
  • Icons
  • Components

UX Design Process

We had to ensure we produced a clean and intuitive user experience that would fit all age groups.

From a vast library of digital assets to post scheduling and analytics, the solution makes content creation smart, accessible, and collaborative.

Real Estate Creates project by devabit

We used that UX artifacts:

  • Research
  • Sitemap
  • Information Architecture
  • User Flow
  • Customer Journey Map

Wireframes

Our skilled team created a detailed representation of the core platform's interface features, including space allocation, content prioritization, available functionality, etc.

Real Estate Creates project by devabit

UI Design Process

We implemented a five-step design approach to dive deeply into product discovery and deliver a design that not only fits client requirements but also guarantees easy-to-use navigation tools as well as properly organized layout structure.

Designs of several pages for the project:

  • Market reports page
  • Profile page
  • Main page

Mobile Version

More people use their phones to access the internet now, especially when it comes to social media. In this regard, we put an emphasis on perfect mobile compatibility to ensure seamlesss user experience within the platform.

Form personal profile to posting schedule, our elegant mobile versions properly cover all project functionality.

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