Content Creation and Distribution Platform
About the project
You can start from scratch or choose from a professional template and publish your creative to the most popular networks. This SaaS-powered web platform provides multipurpose ready-to-use social graphics for real estate companies.
We were supposed to create a unique content marketing platform that not only enables the next level of storytelling but also provides the ease of content distribution.
The creation of marketing material/ads for the largest social network either requires real estate companies to hire external marketing agencies, which is quite costly, or bring that experience in-house, which also entails significant difficulties and incurs additional budget investments. The platform solves this issue by providing an intuitive solution to build media assets, publish them to social networks, and track their performance — all in one place.
Real Estate, Multimedia Industry
To ensure consistency in the project implementation, we developed a style guide. It is the single source of truth that groups all the elements that will allow the teams to design and develop a product. By utilizing a collection of repeatable components, we created an exceptional user experience.
Style guide elements:
UX Design Process
We had to ensure we produced a clean and intuitive user experience that would fit all age groups.
From a vast library of digital assets to post scheduling and analytics, the solution makes content creation smart, accessible, and collaborative.
We used that UX artifacts:
- Information Architecture
- User Flow
- Customer Journey Map
Our skilled team created a detailed representation of the core platform's interface features, including space allocation, content prioritization, available functionality, etc.
UI Design Process
We implemented a five-step design approach to dive deeply into product discovery and deliver a design that not only fits client requirements but also guarantees easy-to-use navigation tools as well as properly organized layout structure.
Designs of several pages for the project:
- Market reports page
- Profile page
- Main page
More people use their phones to access the internet now, especially when it comes to social media. In this regard, we put an emphasis on perfect mobile compatibility to ensure seamlesss user experience within the platform.
Form personal profile to posting schedule, our elegant mobile versions properly cover all project functionality.
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"It was a pleasure for us to work with the devabit team. They have proven their expertise by producing highly qualitative solutions for us. devabit experts helped us avoid costly and timely photo shoots of the jewelry by providing high-quality 3D renders. As we work with retailers, it was crucial for us to find an effective way of communication with them and automate operational processes".
Digital Development Manager at Shamballa